What is the number 1 thing sellers should do to get their homes under contract ASAP? (After hiring me as your listing agent, of course!)
Here is your swift-selling mantra: “Surgically clean.”Clean so you can eat off the bathroom floors. Clean enough to make the most demanding surgeon happy.
You can hire a home stager if you want. But if the house appears “dirty,” you have wasted your money.
Why is this so important? Because people assume if you can’t take the time to clean your home, then you probably didn’t clean the AC filter. That means the AC is running dirty which cuts its life in half and that will cost me, your buyer, sooo much money. OMG! Next house!
See how the thinking goes?
Dirty, of course, is a subjective word. That’s why surgically clean is the safe standard.
I had one seller who refused to listen to my experience. They were allergic to hanging up clothes. The wife washed the fancy Travertine marble floors once a month. I watched buyers come in the front door, take three steps into the house, then turn around and leave. They missed the awesome swimming pool which sparkled because she paid a pool service.
The house sold months later at 18 percent below the comps in the area. You can guess why!
There is nothing surgically clean about my house. I have two dogs that shed and a macaw. When I sell my house, I am going to move first and sell the house empty so it is … surgically clean. Yes, it means carrying two mortgages. But I am sure I won’t have to do that for long because the house I will be selling will sell quickly because it will be…surgically clean.
Not every seller has this option. If you have to live in the home while you are selling it, do what you have to do. One toothpaste spatter in the house may cost you the sale.
What is the No. 1 marketing tool if you want your house to sell fast?F
"Working with eXp Realty was a pleasure. When we started, we had no idea what we wanted, but our buyer agent helps us figure out the pros and cons of all our options. Our agent went the extra mile willing to put in the extra effort to answer our questions, to make sure we were happy with our decisions, and educated about the market and local area."